We will solve problems by directly observing all of our operations and processes.
We will quickly complete the Plan, Do, Check & Act (PDCA) cycle in all situations.
We will thoroughly analyze any failures, and establish procedures based on that analysis, so that mistakes are never repeated.
We will proactively consider our customers' satisfaction so they will genuinely prefer purchasing Epson products and feel confident using them.
We will seize the opportunity presented by customer comments and complaints to inform our decisions when designing new products.
We will readily report even negative information.
We will foster a climate in which attention is paid to even the most commonplace events.